The black Cadillac presidential state car, with flags on its front wings, parked at a landing zone in New York in 2022

Screen & Culture

The Beast and Before: A History of the US Presidential Limousine

US presidents first rode in stock cars. The 1939 Lincoln known as the Sunshine Special was the first built to Secret Service standards, and was armored in 1942. Lincolns dominated until an armored 1983 Cadillac Fleetwood arrived. Since 2001 the car has been a purpose-built Cadillac nicknamed The Beast. The current one, in service since September 2018, is built by General Motors on a truck platform, with doors about eight inches thick.

The first presidential cars were ordinary cars. Over a century, the car that carries the President of the United States became something else: a vehicle built from the ground up to survive.

1909: the White House gets a garage

In 1909 William Howard Taft turned the White House stables into a garage and bought four cars: two Pierce-Arrows, a Baker electric and a White steam car. For three decades after that, presidents rode in stock cars, open or closed, with agents on the running boards.

1939: the Sunshine Special

The first car built to Secret Service standards was a 1939 Lincoln V12 convertible with a 160-inch wheelbase and room for ten, known as the Sunshine Special. It was not armored when it was delivered. After Pearl Harbor, in 1942, it was fitted with armor plate, one-inch bulletproof glass, flat-proof tubes, a radio, a siren and warning lights, and its weight rose to about 9,300 pounds.

The 1939 Lincoln Sunshine Special on display at the Henry Ford Museum in Dearborn, Michigan

1950 to 1961: the Lincoln years

In 1950 Lincoln built ten Cosmopolitans for the White House, one of them an armored convertible. In 1954 it gained a Plexiglas roof and became the famous Bubble-top. In 1961 Hess and Eisenhardt stretched a Lincoln Continental by three and a half feet for the next president. The car, code-named SS-100-X, had removable roofs and standing platforms for agents, built for a president who wanted to be seen.

President Kennedy and King Hassan II of Morocco standing in the open presidential car during a welcoming parade in Washington, March 1963

After November 1963 the same car was rebuilt. It gained titanium armor, a fixed roof of thirteen pieces of bulletproof glass, protection for its fuel tank and a hand-built engine, and it stayed in occasional use until 1977. It is now at The Henry Ford museum. Open-top parades were over.

1983: Cadillac takes over

A 1983 Cadillac Fleetwood, delivered in January 1984, brought Cadillac into the role, with armor, glass more than two inches thick, oversized wheels, heavy-duty brakes and self-leveling suspension to carry the weight.

2001: The Beast

By 2001 there was no production Cadillac big enough to convert. General Motors designed one from the ground up to Secret Service specifications, with five-inch armored doors and glass so thick, it was said, that it blocked parts of the light spectrum. The press named it The Beast. A new car followed in January 2009, with five-inch glass, run-flat tires and a cabin sealed against chemical attack.

The 2009 Cadillac presidential limousine, released by the US Secret Service

Today’s car

The current car entered service in September 2018. It is built on a heavy-truck platform, with walls about eight inches thick, windows about five inches thick and doors as heavy as those of a Boeing 757. Its armor combines aluminum, ceramic and steel. It runs on truck tires built to keep going when damaged, and it is sealed against chemical attack. General Motors builds it, the Secret Service maintains it, and its program is code-named Stagecoach. (Presidential state car on Wikipedia)

What the story shows

Each generation of the presidential car answered the threat of its day, and each one added weight. That is the same trade every armored car makes, and the reason builders start with the chassis, not the glass. Read how an armoured car is built, what an official state car is and whether armored cars are legal in the US.

About DARTZ

DARTZ is a Riga carrosserie that builds bespoke, opulent vehicles, armoured or non-armoured, in strictly limited numbers. It calls them BONDs: Bespoke Opulent Noble Drives.

Its heritage runs back to the Russo-Baltic Wagon Factory (RBVZ), founded in Riga in 1869, whose automobile department built its first car in 1909. Leonard F. Yankelovich revived that heritage as DARTZ in 1988. The group, DARTZ Grupa OÜ, is registered in Tallinn, Estonia.

Its Prombron’ models, from the Iron Diamond and Black Dragon to the Black Shark, Black Alligator and Black Stallion, have been covered by Top Gear, Forbes, Robb Report and Fox News, among many others.

Questions we are asked

What car does the US president ride in?

A custom Cadillac limousine, built by General Motors and nicknamed The Beast. The current car entered service in September 2018. The Secret Service code name for the presidential limousine program is Stagecoach.

What was the first armored presidential car?

The Sunshine Special, a 1939 Lincoln convertible with a 160-inch wheelbase. It was built to Secret Service specifications without armor, then fitted with armor plate and one-inch bulletproof glass in 1942, after Pearl Harbor.

How heavy is The Beast?

Its weight is not published. Estimates for the current car run from about 15,000 to 20,000 pounds, several times the weight of an ordinary large sedan.

Why is it called The Beast?

The nickname was given to the first purpose-built Cadillac of 2001, and it has passed to every presidential Cadillac since.

Bulletproof opulence since 1869

DARTZ sells direct: no dealers, no intermediaries. Every enquiry is handled in confidence.

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